Established in 2005, Pervasive PR was created
in order to fill a specific gap in the market
for a specialist consultancy dedicated to the
HR and related ‘people’ industries.
Pervasive PR was founded by Fraser Butters,
a highly experienced PR consultant who has spent
almost twenty years working for a number of
consultancies ranging from small domestic specialists
to truly global PR giants such as Burson-Marsteller.
During this period, he managed and directed
domestic and international PR and marketing
communications accounts for dozens of diverse
organisations that ranged from small technology
start-ups through to household business-to-business
and consumer names such as BT, SAP, Accenture